By popular demand, THE MAGIC OF MELROSE returns! As a member of Melrose’s creative team, Ken will delight and inspire you with his magical designs and ideas for home décor. A member of the American Institute of Floral Designers for over 20 years, Ken has been a guest speaker, designer, and educator for audiences throughout the United States, Canada, and Hong Kong. While using the latest Melrose collections, Ken will share with you the magic and world of Melrose; helping you to customize your customers’ needs and showing how Melrose can assist you in today’s market. The 10:00 seminar will focus on holiday designs, (fall & winter) and the 2:00 seminar will concentrate on making everyday special; including the wedding day!

Dusky Turner is a recognized design specialist in the floral industry with over twenty years of experience. Dusky travels throughout the United States delivering design and educational floral programs. He often travels to Asia for product design and development. Dusky designs Raz showrooms across the country. Currently, Dusky owns his own floral consulting business; Turner Design Group in Maywood, IL. Sunday at 4:00, Dusky will show you how to “Put a Twist on Traditional Holiday!” He’ll share themes, easy design tips and fun use of ribbon. Monday afternoon’s seminar will focus on “mixing and matching” two different looks to create a third!

JoAnne Stone-Geier is a marketing and branding expert as well as a public speaker, writer and consultant for the gift, home furnishing and food industries, an Interior Designer and a corporate gift retail pioneer. With the advent of the internet, JoAnne has honed her skills as an Internet marketer and continues to teach retailers and manufacturers how to best use the Internet for their own niche marketing. JoAnne spends time writing and lecturing around the country. She is the co-author of LAUNCH IT! How to Turn Good Ideas Into Great Products That Sell, published by HarperCollins (September 2005). JoAnne is currently working on a new chapter for the next edition of the book. Sunday at 2:00 JoAnne will be joined by Linda Cahan to present The Pleasure Principle... Make People Happy and Increase Your Sales! Keeping people happy means knowing and selling to their style and comfort zone, the cash register rings, when your customers sing ( with contentment)! We need to remember that "people" does not refer to just your customers but also includes your sales staff and yourself. Learn how to add pleasure into all the lives you touch everyday. Happy people buy and sell more - with pleasure. Monday morning’s 10:00 seminar, Seven Ways to be Social in the New Media, is all about getting your message out! Social Media has given retailers the power to create and publish their own retail story. Cracking the social code is a must to be competitive in today’s 24/7/365 retail marketplace. Creativity is the currency that sells the new media as well as the traditional and will crack the code for social users. So, if you are getting started or adding to your social media strategy, this seminar is for you!

Linda Cahan, is an internationally known retail design expert specializing in visual merchandising and store design. Her 39 years in retail design includes extensive experience with large and small retailers and with all types of merchandise. Linda consults, designs, is a columnist for several retail magazines, writes custom visual standards manuals and trains retailers in all aspects of VM & SD. She is the author of Feng Shui for Retailers and her newest book, 100 Displays Under $100.00. At 10:00 Linda will be presenting 60 Displays Under $100 in 60 Minutes. Learn fun, creative and affordable ideas that can apply to any type of retail store. Some are fabulous 5% inspiration, 95% perspiration wonders. Some may take a day to create while others are 10 minute gems. What’s most important is that you adapt these ideas to work with your merchandise, your sensibility and especially, your store image and brand. At 2:00 Linda will be joined by JoAnne Stone-Geier to present The Pleasure Principle... Make People Happy and Increase Your Sales! Keeping people happy means knowing and selling to their style and comfort zone, the cash register rings, when your customers sing ( with contentment)! We need to remember that "people" does not refer to just your customers but also includes your sales staff and yourself. Learn how to add pleasure into all the lives you touch everyday. Happy people buy and sell more - with pleasure.